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Turn your daily shower into a cleansing ritual that caresses both skin and mind. Gentle cleansing ingredients carefully remove impurities; aloe vera and panthenol leave skin supple, moisturised and velvety soft. And the iconic fresh cotton scent smells like freshly washed laundry warmed by the sun.
95 %*ingredients of natural origin
aloe veraand panthenol B5
cottonlike freshly washed laundry
Trenčínour own production
*According to ISO 16128, including water, calculated from the formula.
Who it is for
For women who love a feeling of cleanliness
You are looking for a perfect feeling of freshness and cleanliness, perhaps to start the day.
You love the scent of clean laundry and sun-warmed cotton.
You enjoy layering scents: Pure Aura also comes as a whipped body butter and perfume.
The gel contains fragrance. Do not use it on irritated or sensitive skin or if you are sensitive to any ingredient.
Not intended for children under 3 years old.
Benefits
What it does for your skin
Gently cleanses and cares for the whole body without drying it out.
On damp skin, it lathers into a rich plant-based lather that glides over the skin without disrupting its natural oils.
Aloe vera deeply moisturises and soothes the skin.
Panthenol strengthens the skin barrier and increases elasticity.
Your skin stays soft and gently scented, with a clean, smooth and fresh feel.
The delicate formula respects the natural pH of your skin.
Fragrance of sun-warmed cotton and fresh morning air evokes innocence and a new beginning.
Every drop releases a clean, uplifting aroma that helps you put stress aside and fills you with new energy.
The scent lingers gently on the skin long after drying, as if you have just put on your favourite clean T-shirt.
The formula contains aloe vera and panthenol.
Main ingredients: aloe vera, panthenol, plant surfactants and fragrance
Aloe vera
Aloe Barbadensis Leaf Juice
aloe vera leaf juice, the ingredient after water in the formula
binds moisture, helping to moisturise the skin
soothes and softens the skin, creating a pleasant cooling sensation
acts as an antioxidant
Panthenol
Panthenol
provitamin B5
moisturises and softens the skin
strengthens the skin barrier function and improves elasticity
also helps moisturise the hair and keep it in good condition
Plant surfactants
Decyl Glucoside, Lauryl Glucoside
gentle plant cleansing ingredients derived from coconut oil
wash gently yet thoroughly
create a soft, rich lather that glides over the skin
do not disrupt the skin's natural oils
Cotton scent
Parfum
iconic fresh cotton scent
evokes sun-warmed cotton and fresh morning air
clean scent like freshly washed laundry
lingers gently on the skin long after drying
Other active ingredients
MicaMica, CI 77891A natural mineral whose fine particles reflect light and give the gel and skin a gentle sheen.
Xanthan gumXanthan GumGives the gel a smooth consistency and a pleasant gel feel.
Citric acidCitric AcidHelps maintain the skin's natural pH.
Gentle preservationPotassium Sorbate, Sodium BenzoatePreservatives that keep the gel stable.
How to use
Three steps in the shower
1Wet your skin in the shower or bath and take a small amount of gel into your palm.
2Gently massage in circular motions; it creates a rich lather in water.
3Rinse the lather thoroughly and gently dry your skin.
What to expect
How your skin may feel in the shower
While showeringThe gel creates a soft lather, and the clean cotton scent fills the bathroom, like taking laundry off a drying rack in the sun.
After dryingSkin is clean, soft and gently scented, without a greasy feel. Every skin is different.
The people behind it
A family business, with our own production in Trenčín
Pure Aura smells like clean laundry dried in the sun. I wanted every shower to be a little fresh start to the day.
ErikaErika Bundalováproduct developer & co-founder of Panakeia
Alongside Erika: Albi (marketing), Maťka (help with choosing products) and Patrik (tinctures).
Storage: at room temperature, away from heat sources and direct sunlight
Warnings: For external use only. Avoid contact with eyes and mucous membranes. Do not use on irritated or sensitive skin or if you are sensitive to any ingredient. Before first use, apply a small amount to the skin; stop using the product if irritation, burning or a rash occurs. Suitable for children aged 3 and over. Keep out of children's reach.
Responsible person: PANAKEIA SK s. r. o., Žabinská 2081/2, 911 05 Trenčín, Slovakia · panakeia@panakeia.sk
Questions
What you ask most often
How do I use the gel?
Apply a small amount to damp skin and gently massage in circular motions. In water, it creates a rich lather that you rinse off thoroughly, leaving skin soft.
What does Pure Aura smell like?
Clean cotton scent, like freshly washed laundry. Its iconic fresh cotton scent evokes sun-warmed cotton and fresh morning air and lingers gently on the skin long after drying.
Will it leave my skin greasy?
No. You rinse off the foam, leaving only a gentle aloe vera film that makes the skin soft, not greasy.
Can I wash my hair with it too?
Yes, our perfumed shower gels are for the body and hair. Panthenol (provitamin B5) helps moisturise the hair and keep it in good condition.
Can I also use it for shaving?
Yes. The foam is rich enough to let the razor glide smoothly over your skin, and your skin does not feel tight after shaving.
Can I use it in the bath too?
Yes, the effects are even more intense in the bath. A few doses in warm water are enough.
Is it suitable for sensitive skin?
The gel contains fragrance. Do not use it on irritated or sensitive skin or if you are sensitive to any ingredient.
How long does 200 ml last?
About 1 to 2 months when showering daily. You only need a very small amount; the gel lathers generously in water.
Is it suitable for children too?
Yes, the gel is suitable for children aged 3 and over. Keep out of their reach.
How do I layer the scent?
After showering, use Pure Aura whipped body butter with oat silk for even silkier skin. Finish the ritual with a few drops of Pure Aura perfume and carry your clean aura with you all day.